Entries Tagged as 'twitter'

dress nicely if you go out in public

So back in June my friend and fellow voice talent Doug Turkel pinged me about Twitter’s new logo. It’s nice, simple and, I thought to myself given all the different feed services and mobile devices we all use now, maybe a tad irrelevant.

Think about it.

With no scientific data to back this up (because that requires work and this is Sunday etc.) I’ll offer my “expert” (ha!) opinion: I feel with services like HootSuite and others, most of us don’t directly and visually interact with Twitter alot. So I don’t know that we’ll see the new logo too terribly much.

That got me to thinking about MY Twitter home page. As you may or may not know, Twitter allows you to customize your home page with some branding. (Here’s a link to a video if you want to see how it’s done otherwise your graphic designer can probably help you too).

Does my (or yours or anyone’s) home page on Twitter matter any more in our world of feeds or aggregators? Well, I kinda think it does for two reasons…again my “expert” (ha!) opinion.

1. When you’re a business, people expect a certain professionalism to your work. Your design not only conveys what your business does but also it’s attitude and personality. Should someone come across your Twitter page, an impression will be formed. Do you want to risk a bad impression? Probably not but if you really don’t care, I’d also ask why you’d really want a business presence on any Social Media channel.

2. It’s a free, colorful and fun way to convey your business message. It’s so simple that even if only 10 people see it a year, to me it’s money well spent.

Oh, and just in case you are completely clueless (it will be our secret) one of Twitter’s default backgrounds on your Twitter home page is the fastest way ever to publicly communicate that in your personal life you also wear plaid shirts with checked pants.

Dress nicely if you go out in public. 😉

I would love to know your thoughts on the matter.

seeking your marketing advice for twitter

Being that I bruised my toe pretty well Sunday (enough to get it x-rayed to make sure I didn’t break it) I had a little extra time in my Da chair with my laptop, foot iced and elevated. I was perfectly content.

One of the things I did was look at my Twitter page…not a Hoot Suite feed but the actual page.

My question for YOU involves reviewing my Twitter quote. If you can’t read it on the graphic, it reads:

Peter K. O’Connell
@audioconnell
Your friendly, neighborhood voice over talent since 1982. For a free quote, check an encyclopedia. For a quote involving you paying me cash, call 716-572-1800.

Not surprisingly, I find that quote incredibly funny, witty, sexy and tall…much like its author.

However, I know sometimes others don’t get my humor. Those are people who are usually not incredibly funny, witty or sexy. So sad.

Yet these people also have checkbooks that I want to access (i.e. them writing me checks) – therefore maybe I need to appease them. Or maybe I don’t…hence the advice from you.

So here’s the vote:

Should I:

a. Keep the quote as is because it is SO funny, witty, sexy and tall

b. Change the quote to appease those who are not so funny, witty, sexy and tall

BUT if you vote “B”, you need to make a suggestion as to what the new quote should be.

guest blogger- female voice talent natalie stanfield thomas

Female Voice Over Talent Natalie Stanfield Thomas

I met Natalie Stanfield Thomas at Faffcon 2 but I knew of her work before then.

She’s a wonderfully creative voice talent who brings alot of life experience to her voice over work and it make her audio great.

We were talking one day (as we New York State neighbors often do) and she mentioned how she felt how she was upset with herself and her faux communication skills. She said she’d been using social media as a way to communicate with her friends and family more than actually speaking with them.

I said you’ve got a blog post in that idea and you need to write it. She finally did. Here is my friend Natalie Stanfield Thomas:

In the past six months, I’ve witnessed the birth of my friends’ grandchildren on one side of the country and children of another within days of each other on the other side of the country, I’ve been there to offer support when a marriage fell apart a continent away, crashed a wedding and reception I didn’t even know about until some friends told me, gave moral support to a friend who was dealing with a child with emotional/behavioral struggles, cheered from the sidelines while another friend launched her book deal, drooled over the latest cuisines and tastings some of my cohorts saw fit to share, and witnessed countless career-making deals be made between friends in the entertainment industry.

I did all of this, and never left my desk, in fact, for the most part many of these exchanges occurred without any real human contact at all. I had all of these interchanges with my close personal friends and family members, through Facebook and Twitter.

It suddenly occurred to me that I have been lulled into the false sense that I was actually cultivating my relationships.

It was so astonishing, as a matter of fact, that one of my friends remarked in an email exchange that he too had just realized that since we often comment on one another’s pictures or status updates on Facebook, he had not realized until that very moment, in that very email, that this was the first intentional contact we’d had with one another in SIX MONTHS.

Our job is communication, it’s what we’re supposed to be good at, so why then am I sitting here making a ‘to do’ list of intentionality?

I am reminding myself that PERSONAL contact with the people important to me, friends and clients is something I have to cultivate. The electronic media that makes networking so simple, also has an insidious side. It has the ability to afford a false sense of connectivity, to make you believe you are staying involved, when in reality you are on auto pilot. Remember, the only time you can coast is when you are going down hill. So I’m awake now and pedaling forward. I’m making personal contact with the people I interact with in my social media.

So how about you?

When was the last time you had a real conversation with the people in your network? Think about it, and do me a favor will you? If you see yourself in any of this, don’t ‘tweet’,’plus’ or ‘like’ it until you’ve first called someone and told them about it.

audio’connell’s new twitter background

Yeah OK, I get that a new Twitter background is NOT that exciting a topic for a blog, what with everybody using TweetDeck and the like; nobody ever sees one’s Twitter home page.

Well somebody might and if you click on my page you’ll see it now.

Why is it important? Well I had my last Twitter background page designed JUST before Twitter switched to a new page layout (bast—-!). So I went a year ignoring the ill fitting background page just to spite Twitter.

Twitter called me recently and asked if I would update my background page and apologized for changing the page layout right after I’d gotten the design done.

So being the forgiving type, I said sure and now alls right with the world.

Please Tweet to everyone about this exciting news. Why? Because you can!

the oversharing voice talent

audio'connell voice over talent_microphone on stage

There are two or three voiceover coaches who post so much on Facebook, Voiceover Universe and Twitter et al about their latest seminars in Tupelo, Mississippi or where ever that I’ve simply unfriended them. Social media for them is an endless informercial, I guess.

Oy.

Evidently so many voice talents have sooo much new business – based on all the Facebinkedinwitter posts I read from them – that there may be no voice over jobs left for me (or you for that matter) so we all should just quit. It’s like an accountant in April posting “I just completed another tax return!” Um, pal, that what you’re supposed to do.

The debate over the best microphone has become so intense that two voiceover talents will duel to the death tomorrow morning– their weapons of choice will be a Neumann TLM 103 and a Sennheiser 416. It begs the question if two voice over talents die in the forest, who will announce it?

And it will surprise you to learn that voxmarketising is NOT the only blog on the topic of voiceover – at last count there were 14 billion voice over blogs, all of them debating whether breaths should or should not be edited out of narrations.

Obviously I’m being silly but the truth is: in the voiceover business, we talk a lot.

When it’s not on mic, it’s on line.

The trouble is we’re ALL talking about the same things…over and over. And I think I’m getting burnt out.

That’s a bad thing because while I thought I was contributing to the conversation, I wondering now if I’ve simply been contributing to the noise.

Paul Strikwerda, my Double Dutch voiceover friend, recently wrote about this issue, which I have been bandying about in my head for a while. He’s felt tad bored by what he’s read.

My concern is not that I’m bored (I know how to fix that – change the channel, hit the off switch) but rather that I’m the one being boring. I’ve actually cut back a bit on my social media and blogging because I didn’t feel I had anything interesting to contribute. I’m not sure “my perspective” is always enough.

Thinking about it that way made me feel a little better because at least I was thinking before typing. I think when it comes to Social Media, that’s not done a lot (and it’s not an issue exclusive to voice over talents, believe me). I’ve also been guilty as charged so don’t think I’m casting aspersions (so please, no emails from aspersions looking for voice work).

It seems we’re now all (and that “all” was a lot smaller when I started in Social Media) talking about the same voice over topics and from where I sit (just one man’s opinion here) the individual perspectives don’t always seem unique enough or even thought-provoking…and again, myself included.

I know we all just want to be heard and we all enjoy freedom of expression and that’s great. I don’t want it stifled but shouldn’t we all consider a little self-editing? Just a little?

I don’t know about you but I do NOT want to be the “oh not THAT guy again” brand. The line between frequency and obnoxious gets thin fast in social media; brands are now suffering (and not reaping).

SEO and marketing opportunities available through Social Media are so enticing (based on cost) that I think we all forget sometimes that for Social Media to be effective, we have to be maybe less frequent but certainly more interesting. And that’s not always easy.

Nor should it be.

What do you think? Or are you even paying attention anymore? 🙂

podcamp boston september 25-26, 2010

The one that started it all, Podcamp Boston, will celebrate its fifth anniversary this Saturday and Sunday, September 25 & 26, 2010 at the Microsoft N.E.R.D. Center (yes, you read that right).

That’s the good news. The bad news is it looks to be sold out and there is a wait list for tickets. So I guess blog posts like these for their event don’t seem so necessary anymore.

Well, good luck to all involved anyway.