the voiceover fight is on: “dora the explorer” vs. viacom

Caitlin Sanchez - Voice of Dora The Explorer; Photo courtesy of Nickelodeon-AP

This is not the first voiceover contract battle nor will it likely be the last but Caitlin Sanchez family’s lawsuit now filed against defendants Nickelodeon, MTV Networks and Viacom International is a bit more high profile than most.

It pits Viacom, one of the world’s largest communication companies and owner of many media properties including MTV as well as Nickelodeon against the plaintiff Sanchez (and her family) who was hired in 2007 as the voice of Dora the Explorer for the wildly popular and profitable cartoon series of the same name. The family

According to the article in the New York Daily News, the suit claims “Defendants used Caitlin, unjustly enriching themselves of millions of dollars in profits from the series and branded products, which Caitlin preformed and promoted,” and that Sanchez’ Dora deal promised her more than $5,000 an episode and compensation in residuals and merchandising.

After negotiations between the parties failed the lawsuit, which the defendant’s attorney claim is “without merit”, was filed.

My take on these suits is always “we’ll see”.

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