Writing a useful Voiceover Profile for Source-Connect

Peter K. O'Connell Voiceover Source-Connect Profile 2021With so many more voiceover talents jumping on the Source-Connect bandwagon in the midst of COVID-19, some voice talent may ignore a key marketing tool included with their Source-Connect membership.

The Source-Connect user profile.

As with almost all things internet, every Source-Connect member can (and should) fill out their profile. There’s the basic form to fill out (name, rank, serial number….that was a joke, don’t try to search for rank and serial number).

But the important part, in my opinion, is the biography information below the form.

This is where I think thoughtful voice talents have the opportunity to stand out successfully.

There will always be a few producers who blow past the Source-Connect bio opportunity and not read it because…whatever.  Some voice talents may feel the same way. That’s fine.

There are a few more producers who may be torn between picking from some Source-Connect voice talents whose sound is similar, who both obviously have Source-Connect but whose profiles say and convey different things.

Those conveyed differences could be the distinction between you getting and losing the gig. Those same million variables exists on every voiceover job, I know. My point here is: with a little work now, do it right, set and forget it and you’ll have a better shot of getting the job.

You want that possible advantage, don’t you?

Here are the things I think you should make sure you include in your Source-Connect profile biography.

OVERALL
This biography is absolutely NOT like the biography (the “About”) page on your web site. This should be informative, concise, easy to read and extremely focused on the needs and wants of the studio producer reading it. Lots of meat, very little warm and fuzzy.

THE STUDIO
Many but not all people hiring you will own their own recording studio, your Source-Connect session will be recorded in their recording studio. To the people who do the hiring, studio information can make a difference. Be as detailed and yet as matter of fact as you can be. Those recording in closets, do your best to describe your custom built or custom designed recording space. You need not feel shame as long as your recording space SOUNDS professional…no doubt most Source-Connect using producers have recorded more than one voice talent who voices from a good sounding closet.

THE TOOLS
Especially with (but not exclusively to) recording studios, engineers will look with a keen eye at your list of mics, audio interfaces and software. They do not have many ways to ensure for themselves they are going to be receiving quality sounding audio BEFORE they actually hear it in the session so reading about your gear IS important to them. That said, don’t get into a “brand-panic” or fall into an inferior mic complex or some such thing. Just make sure you consult with an audio engineer (the George Whittham’s of the world) to make sure your studio tools give you a quality, broadcast-ready sound BEFORE you try selling yourself ANYWHERE, let alone via Source-Connect.

THE CREDITS
The word credits is born of word credibility. While your entire Source-Connect biography is about establishing your recording credibility (studio and performance) – listing your professional voiceover credits is a way to assure producers that whatever project they have you in mind for…their session with you will NOT be your first voiceover recording rodeo (this is true for any professional voiceover biography). Your list of voiceover credits allow the media producer to know other producers and specifically other brands (hopefully, well known, easily identifiable and respected brands) have trusted your professional voice talent and/or recording abilities and so can they. Anywhere from 7-10 featured brand credits (across multiple industries) should assure them you are an experienced, professional voiceover talent.

Peter K. O'Connell Voiceover Source-Connect IconTHE YOU
Probably the biggest difference between your “ABOUT” biography on your personal web site and your biography on your Source-Connect web site is “The You”. On your web site, you can talk about your likes and family and unicorns and rainbows. All fine.

Not on your Source-Connect biography…at least that’s my opinion.

Producers are usually rushed for time when hiring a talent and if…IF…they take the time to read this part of your Source-Connect profile (and again there are no guarantees they will) give them ‘just then facts, ma’am’.

If you want to tie in a few words about your personal brand (very few) and location, that’s fine. Keep it short. For example, in my Source-Connect profile, I mention I used to live in Buffalo, NY and now live in Raleigh, NC. Some producers from years ago may remember me from Buffalo, not realize I moved to Raleigh and thus may not be sure I am the same guy. That location detail has professional, business relevance to my profile. Otherwise I wouldn’t include it.

Why so much info on a profile that is supposed to be so brief? Because to be concise, you have to be fairly thoughtful about those few, right words…about sharing the most valuable content. I hope this blog has offered you some helpful guidance and ideas.

MEDIA RELEASE – Amazon Web Services (AWS) Likes O’Connell’s Character

Amazon Web Services audioconnell Peter K. O'ConnellSEATTLE, WA – March 1, 2021 – – Channeling a famous old movie character with a modern twist, voice actor Peter K. O’Connell was signed as a voice talent for a sales conference presentation for Amazon Web Services (AWS).

With O’Connell voicing one iconic role among a quartet of beloved cinematic characters, the media presentation focused on defining the new year’s priorities for the leader in easy-to-use and cost-effective cloud computing solutions.

About Amazon Web Services

For almost 15 years, Amazon Web Services (AWS) has been the world’s most comprehensive and broadly adopted cloud platform. Millions of customers—including the fastest-growing startups, largest enterprises, and leading government agencies—trust AWS to power their infrastructure, become more agile, and lower costs.

About Peter K. O’Connell

Multi-award winning male voiceover talent Peter K. O’Connell has shared his voiceover and audio production skills with companies around the world.  In addition to his recent narration recordings for Amazon Web Services, Peter’s commercial and narration clients also include brands like Crest Toothpaste, IBM, Duracell Batteries and Metro by T-Mobile. O’Connell owns audio’connell Voiceover Talent, a division of O’Connell Communications, LLC.  He can be reached via peterkoconnell.com.

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NOTES FOR EDITORS

CONTACT:

Peter K. O’Connell

Your Friendly, Neighborhood Voiceover Talent

audio’connell Voiceover Talent

P.O. Box 5493 | Raleigh, NC 27512-5493

PH. +01 716-572-1800 & +01 919-283-1516

EM. peter@audioconnell.com

W. audioconnell.com

COMPANY MEDIA CENTER

http://www.audioconnell.com/media

PETER K. O’CONNELL VO CREDITS

VO Credits Link

COMPANY NAME SPELLING

Use lower case letters- audio’connell or audio’connell Voiceover Talent

COMPANY NAME PRONUNCIATION

au·di-o’·con·nell (awe-de-oh-kah-nel)

My Lesson from Brad

Brad Venable and Peter K. O'Connell

Brad Venable and Peter K. O’Connell

I’m going to talk about me here in this post but it’s about a lesson I had today that I pray can help you. I also have a message for you that I hope you’ll see at the end. Here goes…

I fail at peopling sometimes.

Hard.

Some years ago…I had a very minor business disagreement with voice actor Brad Venable who has been my friend for years and to this day. Through both our faults, I think we went to our neutral corners (as men sometimes do) and stayed there.

Time passed, there were some likes and positive social media comments we shared with each other but for no other reason than I thought we’d moved on from it and were probably OK, I did not pick up the phone. I was thoughtless about this because I know better.

Never leave friendship, never leave love, never leave understanding unsaid.

Today, I received my penalty for my thoughtlessness and hundreds of my voiceover friends received the equally crushing news that Brad’s health had quickly failed him and he died.

Today, the would-ofs, should-ofs and could-ofs have poured from my eyes and heart torrentially.

I deprived myself of the interaction with a wonderfully caring, sensitive and joyous soul. If he felt a burden, I neglected to lift it from him. I distanced myself. For what? Why?

My failure to directly initiate forgiveness – clear the air- was and is shameful. Period.

In the Catholic Mass, there is a prayer, the Confiteor, said by the congregation that reads in part:

I confess to almighty God

and to you, my brothers and sisters,

that I have greatly sinned

in my thoughts and in my words,

in what I have done,

and in what I have failed to do;

through my fault, through my fault,

through my most grievous fault;

“My most grievous fault.” Oh boy.

Is there forgiveness? There is always forgiveness…God forgives and I believe Brad forgave. Here’s why.

This morning as I was getting ready for work, without knowing Brad had died, Brad clearly came into my thoughts. I was thinking about him, in my mind I was offering advice because he used to ask me stuff. Why would he come into my thoughts like that…on THIS day?

Why would my feelings and my thoughts about this internal communication with Brad at that moment be positive and great?

I may not know for sure for a while or ever.

Maybe I am kidding myself or trying to make myself feel better…but I think Brad did that. What else explains it? Goodness knows how many hearts Brad reached out to today but he certainly was that kind of guy.

I think his spirit….his wonderful, loving, gifted, sensitive spirit somehow knew he and I needed to communicate our friendship and love. Forgiveness…in life he understood when he needed to ask for it and when it needed to be offered….I talked to him about it many times.

I would feel better if I had done it on this earth but..that is the lesson from Brad.

Likely if you are reading this, you are not a stranger to me and are, in fact, a friend, colleague or family member of mine (my voiceover blog readership isn’t that big).

Here’s the lesson: Know that you, my family and friends, are loved by me.

I need make sure I continue to go through my life, raising my children with Andrea, doing my work…all with love in my heart, expressing that love to those that need to hear it. Less pettiness, less pride and more care. Stumbles to expected, maybe, but I need to do the work.

You and I will do right and wrong by each other, we will have both shared and opposed beliefs and we will hopefully figure that out…but you are loved and appreciated. That’s in writing.

Brad will want us to move forward with our lives and we will…with love in our hearts and our words.  So let it be done

MEDIA RELEASE – Veterans Life Center of North Carolina Recruits O’Connell

BUTNER, NC – January 4, 2021 – – The newly opened Veterans Life Center of North Carolina secured national voiceover talent Peter K. O’Connell as narrator for the facility’s recently produced fundraising video.  Veterans Life Center of North Carolina_Peter K. O'ConnellO’Connell also provided the voice for the Center’s new public service announcement for broadcast and web media.

The Veteran’s Life Center of North Carolina (VLC) is a holistic, residential program designed to help at-risk, 21st Century military veterans – who have been unable to make a successful transition into civilian life – become self-reliant within 2 years or less.

Opened in 2020, VLC was conceived in 2010 by a group of Iraqi War veterans to help solve the problems many service members face after their military service. These issues can include PTSD, Traumatic Brain Injury, Depression and Addiction.

WATCH VIDEO HERE:

About Veterans Life Center of North Carolina
The Veterans Life Center of North Carolina is designed to help at-risk 21st Century veterans, preventing them from falling into crisis – chronic homelessness, incarceration, suicide or premature death.

About Peter K. O’Connell
Multi-award winning male voiceover talent Peter K. O’Connell has shared his voiceover and audio production skills with companies around the world. In addition to his recent narration recordings for Veterans Life Center of North Carolina, Peter’s commercial and narration clients also include brands like Crest Toothpaste, IBM, Duracell Batteries and Kraft Foods. O’Connell owns audio’connell Voiceover Talent, a division of O’Connell Communications, LLC. He can be reached via peterkoconnell.com

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NOTES FOR EDITORS

CONTACT:

Peter K. O’Connell

Your Friendly, Neighborhood Voiceover Talent

audio’connell Voiceover Talent

P.O. Box 5493 | Raleigh, NC 27512-5493

PH. +01 716-572-1800 & +01 919-283-1516

EM. peter@audioconnell.com

W. audioconnell.com

COMPANY MEDIA CENTER

http://www.audioconnell.com/media

PETER K. O’CONNELL VO CREDITS

VO Credits Link

COMPANY NAME SPELLING

Use lower case letters- audio’connell or audio’connell Voiceover Talent

COMPANY NAME PRONUNCIATIONau·di-o’·con·nell (awe-de-oh-kah-nel)

VO-BB Virtual Voiceover Holiday Party

VO-BB Microphone Icon

Many years ago, one of the great female voice talents of our time, D.B. Cooper created the VO-BB.com , the Voiceover Bulletin Board.

Much knowledge has been shared, many friendships have endured and FaffCon was born via her creation.

One of the great male voiceover talents of our time, Bruce Miles, now helps out D.B. with the management of the board and he was kind enough to set up a voiceover holiday party on Zoom.

As with most Zoom parties, people come and go so here are two shots that feature most of the attendees. Thank you all and Merry Christmas.

VO-BB 2020 Holiday Party 3

L-R: BRUCE MILES, PETER K. O’CONNELL, SAM A. MOWRY, FRAN MCCLELLAN, LEE GORDON, LIZ DE NESNERA, MELISSA EXELBERTH, PHILIP BANKS and KARYN O’BRYANT

VO-BB 2020 Holiday Party 2

L-R: BRUCE MILES, PETER K. O’CONNELL, SAM A. MOWRY, FRAN MCCLELLAN, LEE GORDON, LIZ DE NESNERA, MELISSA EXELBERTH, PHILIP BANKS, KARL GILLETTE and JACK DANIEL.

local saturday is more important than ever in 2020

Everyone seems pretty up to speed with how badly almost every American small retail business has fared during the COVID-19 pandemic in 2020.

Don’t even get me started on the small Mom & Pop restaurants impacted by the pandemic…too often, that news is like reading the obituaries.

The chain stores are doing OK and the on-line stores are through the roof with amazing sales. I am sincerely pleased for all of them.

But the small retail stores, those that have remained open in our communities thus far (and many have closed up forever) they are about to have something amazing happen to them.

Something amazingly good or amazingly bad. The decision is up to you and me.

I fully respect that many national chains have had sales dry up and they have closed – leaving landlords and employees scrambling for new tenants and new jobs. Those situations certainly negatively impact a local economy. Such closures hurt people and communities.

But situated in an even more precarious position as we head into the critical holiday shopping period are America’s small retail businesses.

You know who they are in your city and towns and suburbs. Maybe you’ve driven by them and always wanted to go in a look around.

I am asking you to please do that and do one more thing. Buy something at that store.

Black Friday, which will also change in 2020, led to a new inititaive some years ago called #localsaturday where shoppers are encouraged to buy from LOCAL merchants the Saturday after Thanksgiving. I’m asking you to please to this…and more

Buy ALL your gifts for your family and friends this holiday season 2020 from your local small businesses.

Online will thrive for all the chains…the local stores NEED YOUR HELP TO STAY OPEN.

Think of your local purchase as being a life giving blood donation to a local neighbor deathly in need of blood.

This holiday, don’t only think of others who you want to buy a gift for…think of the business itself, the LOCAL business where you buy that gift.

Help that local business stay open and help your truly local community THRIVE.

Thanks.