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MEDIA RELEASE – O’Connell is Now “The KegWorks Guy”

audio'connell Media Release

BUFFALO, NY, December 26, 2014 – – KegWorks, a successful retail and on-line provider of tools for drinking, unveiled its 2014 Christmas advertising campaign featuring national voice-over talent Peter K. O’Connell as the recognized “KegWorks Guy” character.

(Watch a KegWorks spot here:)

Broadcast across Western New York and on-line, television and radio ads promoted holiday gift ideas highlight the store’s ready-to-go homebrew equipment kits and fully-stocked ingredient packs for budding brewmasters. For those who enjoy craft cocktails, the KegWorks’ ads also promoted top-quality bar tools, supplies, garnishes, elegant glass sets and other finishing touches.

About KegWorks

Launched in 1998, KegWorks is a privately held company located in suburban Buffalo, NY. In 2012, Buffalo Business First newspaper named the company the 10th Fastest Growing Company in Western New York. As an expansive and diverse online retailer, KegWorks sells a variety of products to many different kinds of customers. Draft beer equipment is the primary business focus but they have expanded their offerings to include everything from premium cocktail ingredients and liquor bottle shelves to picnic baskets and big-ticket restaurant equipment. Consumer products are primarily sold through the Kegworks website and other online channels while also serving commercial customers.

About Peter K. O’Connell

America’s Friendly, Neighborhood Voice-Over Talent, Peter K. O’Connell, has worked with a wide variety of companies from around the world in addition to this most recent project for KegWorks. Some of Peter’s clients include General Electric, Kraft Foods, PBS Television Network, Shell Oil, Pitney Bowes, Bacardi Rum, Highlights HIGH FIVE Magazine, Deloitte Canada, Rich Products, U.S. Army, Starz Cable Television Network, BlueCross BlueShield, SunSetter Awnings, Time Warner Cable, Harlequin Enterprises and Darien Lake Theme Park.

Described as a natural born storyteller, Peter K. O’Connell’s voice-over productions have been heard globally in radio and TV commercials, medical narrations, television infomercials, political commercial voice-overs, TV network promos, e-learning narration projects (computer-based training, internet-based training and web-based training), PSA’s, message on-hold, as well as other video and media productions. Peter owns audio’connell Voice-Over Talent, a division of O’Connell Communications, LLC and can be reached via audioconnell.com.
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Company Media Releases ON LINE:

Company Name Pronunciation:
au·dio·o’·con·nell (awe-de-oh-oh-kah-nel) or au·di-o’·con·nell (awe-de-oh-kah-nel)

Company Name Spelling:
Use lower case letters- audio’connell or audio’connell Voice-Over Talent

Company Web:

Company Blog:

O’Connell Voice-Over Resume:
See resume here

#cans4cans – simple, viral, effective

 Voice-Over Talent Peter K. O'Connell inside Studio a @ audio'connell Voice-Over Talent supporting #cans4can

Voice-Over Talent Peter K. O’Connell inside the infamous Studio a @audio’connell Voice-Over Talent supporting #cans4can

John Taylor is a talented voice actor and a very funny guy but he was kindly serious this week in his post to support a charitable food collection drive called #cans4cans.

The idea for #cans4cans came from Benztown, a company that produces and distributes imaging, voice-over, broadcast programming, and jingles to broadcast and other media outlets.

Simply, for any one who posts a picture of themselves (they can be in voiceover or recording or I suppose even folks not in the audio or media industries) Benztown will donate a can of food to LA Food Bank on your behalf. Just use the hashtag #cans4cans with your post.

Early this week when I saw John’s post about this on Facebook, I was (surprise) on the road, so I published a 1985 radio station shot of me on the air. It was requested that I publish something more current. Comparing the two I think now you’ll agree my first choice was a better one.

No matter, I hope you’ll participate in #cans4cans. Thanks.