Entries Tagged as 'marketing podcast'

voiceover workshop invited on the “ask me anything” webcast with tom dheere

Tom Dheere & Peter K. O'Connell "Ask Me Anything" Voiceover MArketingI’ve been fortunate to be invited on a number of voiceover related podcasts and webcasts (because the ‘cooking show’ podcasts know I don’t really have that much to offer – as I am a Platinum Member of the Arby’s Best Customer Club).

So it was nice to have the VO Workshop invited on Tom Dheere’s “Ask Me Anything” webcast (part of his VO Strategist business) to discuss voice-over marketing.

Full disclosure, I was not his first choice for the show but his original guest had to cancel last minute. Glad to help out my friend of at least 10+ years just before airtime.

The show must go on! Indeed it did!

We spoke about marketing priorities for voice talents including databases, demos, websites and more. We also took questions from viewers of the live broadcast.

According to Tom, the show went very well. As the guest, I know hosts always say that but the response thus far has been very positive. I know I enjoyed myself.

Hope you enjoy it.

blog day 2008 is today? whoops!

blogday2008

OK, not to criticize the founders of Blog Day 2008 but I only found out about it today by reading another blog. And picking the Sunday of Labor Day weekend would not have been my first choice from a publicity perspective.

OK I guess I did criticize but I’m done now being Mr. Cranky Pants.

So the concept is thus:

BlogDay was created with the belief that bloggers should have one day dedicated to getting to know other bloggers from other countries and areas of interest. On that day Bloggers will recommend other blogs to their blog visitors.
With the goal in mind, on this day every blogger will post a recommendation of 5 new blogs. This way, all blog readers will find themselves leaping around and discovering new, previously unknown blogs.

So here are 5 blogs (in no special order) that I would recommend you check out from my personal RSS list of over 150 blogs on my Google Reader about voiceover, marketing, advertising, broadcasting and other crap (woe to you who should think all those categories fall under “crap”).

1. Trafcom News I can’t articulate to you how bright and talented I think Donna Pappacosta is personally but trust me when I say she is and when you want some generally interesting insight into print, new media (great podcasting stuff) and face-to-face communications, this blog from her business, Trafalgar Communications, is a worthy read.

2. The Daily Nightly this is the blog of NBC Nightly News anchor and managing editor Brian Williams who I first noticed as a top notch talk show host guest on late night talk shows. Bright, articulate and yet still knowledgeable about world and domestic issues. His writing style is something I appreciate and his content is insightful. Other NBC News folks contribute but Brian’s posts are the ones I most like to read.

3. NewscastStudio Blog Well, to enjoy this blog you have to be an admitted behind the scenes of broadcast news geek like me who loves reading about new news sets and graphics and promotion of news (local and national). You get to see the creation of sets (before and after) of stations and networks around the country. The only salvation in my public revelation of this (my) particular geeky trait is that if there is a blog about this, I can’t be the only geek around.

4. Copyblogger To quote its author Brian Clark: “What’s the missing ingredient that prevents most people from succeeding online? Copywriting skills. Content drives the Internet, and using the right words in the right way will determine not only how well your site converts visitors into sales, but also how well you rank in search engines and how many links you get.” Exactly. Every little thing he writes about will not directly pertain to your internet or marketing strategies but enough of it will to make it a read worth your time and subscription.

5. Brand New – It’s pretty evident to anyone who knows me I’m kind of a logo design slut. The creative, the methodology, the evolution and the final product is something I find very fun. And the fact that there is usually millions of someone else’s dollars riding on its success just adds to my fun. It’s logos before and after with some often funny critiques along the way.

A final note- you’ll notice not one voice over blog on my list. You’ll also notice a plethora of links in column on the right of this post to darn near every voice over blog that I am aware of…a list that’s posted 24/7/365; not just on August 31st.

Enjoy the reads.

voxmarketising – the audio’connell podcast [episode 102]

voxmarketising - the audio’connell podcast logo/album art

[audio:http://audioconnell.com/clientuploads/mp3/voxmarketing_episode102_012708.mp3]
Click here to download the episode!

â–º (0:00) Show Open: (Voxmarketising Episode #102/ Show date: January 27, 2008)

â–º (1:00) Welcome

â–º (2:40) Oversight (Stuff You Might Have Missed):
– The Challenge of Rebranding the United Negro College Fund to the UNCF

– The fontastic movie “Helvetica

– UK Voice Talent Bernard Shaw on Core Talents that People Need to Possess as Voice Over Artists

– Lost Voices: Suzanne Pleshette and Allan Melvin

â–º (10:07) VMT Interview (On voiceover or marketing or advertising or all of the above):
– Podcamp Toronto 2008 Information

– Podcamp Toronto 2008 Promo

– Interview with Podcamp Toronto 2008 Sponsor Chair Eden Spodek

â–º (19:36) Brain Spanking (Funny, Weird, Annoying News of the Day But Stuff That Usually Makes You Think):
– How to Improve Your Image By Not Delivering

– Connect Ventures Video (Lip Dub)

– The idea of a sneaker reimagined by Freedom of Creation

â–º (22:14) Popular Demand (Voice Comments, Emails and Blogs Posts from Listeners):
– Comments by Greg Phelps and Drew Hadwal

â–º (23:30) Show Close:
Comment Line – +01 716-989-6151
Email – peter at audioconnell dot com
Blog – www.voxmarketising.com (Subscribe)
Add us to your Linked In or Facebook

voxmarketising – the audio’connell podcast [episode 101]

voxmarketising - the audio’connell podcast logo/album art

[audio:http://audioconnell.com/clientuploads/mp3/voxmarketing_episode101_011208.mp3]
Click here to download the episode!

â–º (0:00) Show Open: (Voxmarketising Episode #101/ Show date: January 12, 2008)

â–º (1:00) Welcome:

â–º (1:55) Oversight (Stuff You Might Have Missed):
Xerox has a new logo

– Cool logo sites You The Designer and Logo Pond

Voicey Awards (nominating VO-BB and Philip Banks for Best Team Performance

Podcamp Toronto 2008 and the audio’connell Voice Over Talent promo featuring the voice talents of Jeff Kafer, Elaine Singer, Chris Rice, Mary McKitrick, Kara Edwards, Liz de Nesnera, Dave Courvoisier and Jim Sutton

â–º (10:36) VMT Interview (On voiceover or marketing or advertising or all of the above):
– Winners of the Unofficial NBC Nightly News Voice Off including winning entries and interviews with the third place finisher, the second place finisher and the winner.

â–º (25:18) Brain Spanking(Funny, Weird, Annoying News of the Day But Stuff That Usually Makes You Think):
– Quick observations on the current Writer’s Strike

â–º (26:50) Popular Demand (Voice Comments, Emails and Blogs Posts from Listeners):
– Summary comments on the Unofficial NBC Nightly News Voice Off

â–º (27:40) Show Close:
Comment Line – +01 716-989-6151
Email – peter at audioconnell dot com
Blog – audioconnell.com/blog (Subscribe)
Add us to your Linked In or Facebook

voxmarketising – the audio’connell podcast [episode 100]

voxmarketising - the audio’connell podcast logo/album art

[audio:http://www.audioconnell.com/clientuploads/voxmarketising/voxmarketing_episode100_102507.mp3]

Click here to download the episode!

â–º (0:00) Show Open: (Voxmarketising Episode #100/ Show date: October 25, 2007)

â–º (1:00) Welcome:

â–º (1:55) Oversight (Stuff You Might Have Missed):
Podcamp Boston 2- http://podcamp.pbwiki.com/PodCampBoston2

Voice Talent In Trouble- Will Lyman’s narration work for the Internet Innovation Alliance ticks off PBS and WGBH http://broadcastingcable.com/article/CA6487874.html

A Younger You: Voices.com looks for early recordings from today’s voice talents
http://blogs.voices.com/voxdaily/2007/10/old_audio_recordings.html

Voice Over Marketing- Review pending regarding Voices.com’s new book “Internet Marketing Plan for Voice Actors”.

New Gadgets- The very new AT&T Tilt instead of the i-Phone

A New Kind of Press Release- Social Media News Releases

How Business Reacts to Social Media- Mitch Joel’s link to a report from McKinsey & Company http://www.twistimage.com/blog/archives/mckinsey-reports-on-how-businesses-understand-social-media-and-web-20/
Sad Spirit Robert Gorell at Grokdotcom on how bad Spirit Airlines customer service has become. http://www.grokdotcom.com/2007/10/24/spirit-air-you-dont-have-to-turn-on-the-red-light/

A new Holiday: Holiday Inn gets a $1 billion makeover from logos to mattresses and everything in between

â–º (10:22)VMT Interview (On voiceover or marketing or advertising or all of the above):
Steve Chazin, Marketing Apple, on the turning tide of the i-Phone

â–º (19:22) Popular Demand (Voice Comments, Emails and Blogs Posts from Listeners):
Voting on the voxmarketising podcast slogan with advice from Leesa Barnes http://www.leesabarnes.com/developing-your-unique-podcast-message/

â–º (21:04) Show Close:
Comment Line – +01 716-989-6151
Email – peter at audioconnell dot com
Blog – audioconnell.com/blog (Subscribe)
Add us to your Linked In or Facebook

voxmarketising fixed

voxmarketising - the audio’connell podcast logo/album art

As a highly paid audio engineer might say (do such people exists, by the way?) the “technical snafu” encountered in recent downloads of the 100th episode of voxmarketising – the audio’connell podcast have been remedied.

We apologize for the inconvenience and please rest assured that we have shot (BANG!) the internet audio gnome that caused the problem in the first place.

You can listen to it here.