self promotion is not my style…
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Of course, that’s assuming I had ANY style to begin with.
Which (outside of voiceover performance) I really don’t.
My thanks to Ann Hackett from aHa Designs with her help on the web graphic.
Of course, that’s assuming I had ANY style to begin with.
Which (outside of voiceover performance) I really don’t.
My thanks to Ann Hackett from aHa Designs with her help on the web graphic.
What you think is inconsequential is not always so.
What may be invisible to you has more meaning than you realize.
Take a minute to appreciate the art in all this – I did.
Needles and art.
I like one of those things.
But my agent and friend Erik Sheppard likes both of those things because, well, he’s a bit of a freak (not a bad quality in an agent).
You may have heard about Erik’s Don LaFontaine tattoo…well he’s at it…or guess inking it again.
But this time my shy, reticent agent (ha!) got his latest tattoo broadcast on national television (TLC).
I’m not much of a tattoo guy myself but I thought this was kinda cool…especially since it was somebody else getting drilled.
Yeah OK, I get that a new Twitter background is NOT that exciting a topic for a blog, what with everybody using TweetDeck and the like; nobody ever sees one’s Twitter home page.
Well somebody might and if you click on my page you’ll see it now.
Why is it important? Well I had my last Twitter background page designed JUST before Twitter switched to a new page layout (bast—-!). So I went a year ignoring the ill fitting background page just to spite Twitter.
Twitter called me recently and asked if I would update my background page and apologized for changing the page layout right after I’d gotten the design done.
So being the forgiving type, I said sure and now alls right with the world.
Please Tweet to everyone about this exciting news. Why? Because you can!
I caught online in “The Atlantic” a report from The American Customer Satisfaction Index (no, I didn’t know there was such a thing either) rating the least liked companies in America. You can find the report here. I could add my two cents on the report (as I am a customer of more than a few of the hated) but a more intriguing question came into my mind.
What if my company had appeared on the list? Or for that matter, your company?
One would assume, probably rightly so, that we as large companies might have some inkling of trouble long before a report like the Atlantic’s came out. But you and I don’t own multi-billion dollar companies with teams of marketing and PR geniuses to tell us these things, do we?
It’s just us. All alone. Not sure if we’re beloved, hated or even worse – ignored.
The best advice I can offer is simply this: communicate. And, no I don’t do this nearly enough either.
Communicate doesn’t mean sell. Eblasts about your latest voiceover project don’t count.
At the end of the day, people do business with friends. And while you can’t make friends with every client you have based on geography or chemistry, you can at least show interest. Make a call on the phone or best in person.
Say hi, ask about a project you worked on…is it going well etc. You can mention that if they have any future work etc., but don’t make it a selling call. You need to look up some breaking client news or some salient topic that can begin your conversation.
Which means you’ve got some work to do before you pick up the phone, don’t you?
Yup, but I’m guessing it will be time very well spent.
I got pinged the other on LinkedIn by Dan Hanssel who used to work at Time Warner Cable in Buffalo.
He has left there (on friendly terms) to open his own Integrated Marketing Company named Dan Hanssel.com
Having done that once or a dozen times ourselves, we always support those who are equally as stupid by blogging about their insanity and welcoming them to the pool.
If you know someone – or maybe even you – who could use Dan’s services, please give him call.
