one thousand five hundred ways to say thank you

microphone

To my friend Philip Banks who broke through as the 1,500th commentator on this blog yesterday and everyone else who ever took time away from their day to share their opinions, humor and insight, please know it is the interaction with you, the reader, that makes me want to continue writing.

So really all of this is your fault.

“we’re all starving, so be quiet…”

no_money

So my voice over compatriot Rich Brennan in New York observantly posted on the Yahoo Voice Over Message Board an ad he saw recently on Joel Denver’s truly great radio webzine (recently and beautifully redesigned) All Access.com (the following ad is no reflection on Joel, or his fine site at all):

Need 2 male voices-Ages 30-50
Production company looking for male talent ages 30-50 to do voiceovers for small and medium market radio and t.v. Must have access to a professional studio Mon-Fri and be available at least one hour per day. We pay $7 for each dry unedited v/o regardless of length. (One word, one line, :15, :30 or :60)Please send :60 unpolished raw demo to voice4radio@comcast.net.

No professionally mixed demos. They seem to be rather misleading.

Deadline to submit demos is October 8, 2009.

Rich added this resonating comment:

SEVEN DOLLARS????

I agree…that fee is absolutely insulting; a reflection of how poorly some people view what voice talents do professionally. So I decided to respond to the ad in my own way. This is my complete,and I thought, fairly restrained response:

—– Original Message —–
From: “Peter K. O’Connell”
To: voice4radio@comcast.net
Sent: Thursday, October 1, 2009 7:50:30 AM GMT -06:00 US/Canada Central
Subject: VO needed

$7.00 per voice over?

I hope your employer offers you more professional compensation than
you are proposing to the voice over community in your ad.

peter k. o’connell :: audio’connell voice over talent
+01 716 572 1800 :: www.audioconnell.com

Hurling insults back when you’ve been insulted didn’t work in the school yard and it doesn’t work now so (as those who know me will agree) my response was tame even by my own standards. I thought just by offering a little perspective that this might let this person know that the fee was really bad.

And I did get a response, albeit unsigned, (which I’m assuming is because of this producer’s shame for lowballing this job):

> From: voice4radio@comcast.net
> Date: October 1, 2009 10:27:26 EDT
> To: “Peter K. O’Connell” > Subject: Re: VO needed
>
> Hahahahaha…listen sweetheart…we’re producing these ads for $15 for small market stations who can’t afford $150 spots..nor do they have the staff on hand to do their own production..so the next time you wanna be a smart ass, think before you speak..$7 is definitely enough for our talent. And since I posted this ad yesterday at 5pm..I’ve received hundreds of demos from guys who are fine with the ‘compensation’..These are people who manage their own production companies, who work in large markets and have incredible voices..(they’re just wanting a little spending money on the side)..like the rest of us. And these days, in radio…we’re all starving, so be quiet..

Which was followed up by his/her second response (still anonymous of course):

> From: voice4radio@comcast.net
> Date: October 1, 2009 10:34:40 EDT
>
> To: “Peter K. O’Connell” > Subject: Re: VO needed
>
> PS…Yeah, I checked out your website..You’re ‘one of those’….(I won’t comment..I’ll just leave it at that)..lol..

Because I’m really not sure what this person meant, I’ll have to assume that “one of those” means “professional voice over talent” or “someone who actually makes money in voice over”. It’s true, I am “one of those”…oh the shame I bear!

Are there people in the voice over industry or radio who are so desperate to put food on the table that they’ll gladly take a $7.00 voice over job (which, minus the 5 cents for printing the invoice and getting an envelope and an additional 44 cents for postage actually only equals $6.51)?

Possibly as no one is immune despite their best efforts, but I doubt any true starving is going on within this circumstance. Even if it were, most media professionals I know would be smart enough to know that they could easily avoid starvation by grabbing one of the many minimum wage jobs featured in the paper each week. Is it an easy living? Heck no but it’s a more realistic financial opportunity than snatch and grab voice jobs.

I think any responses this anonymous “producer” received were more likely responses from people WANTING to be professional voice talents or PRETENDING to be professional voice talents. Since it would seem quality is not a requirement for these producers or obviously the client, then those folks might indeed grab the glory of that $7 spotlight. But they are so sadly devaluing their professional worth (even as a newbie) for such a gig.

It’s a hard, long road ahead for these folks if they think they’ll create a career, let alone a professional reputation from $7 jobs. It’s their decision but I do feel very badly for them and they might not fully understand why.

I know, however, how much I don’t know. Mine is not the only opinion on this producer’s position (or that of the voice talent willing to take a lowball gig.

So tell me your thoughts…it’s OK to disagree with me; just provide your prospective. Or if you agree with me, your perspective is also welcome.

Is my logic flawed? Am I being an elitist?

Discuss.

logo eye candy

chevrolet-logo

Just some quick eye candy for the logo aficionados out there as the Logos From Dreams Awards web site put together a series 85 logo types that I thought was kind of cool to study.

Interesting how similar some logo types are across brands and how truly different others are.

You won’t get back the two minutes of this day you’ll waste looking at these logos but I don’t think you’ll mind once your through either.

video of “the” voices

iStock_000006043084XSmall

My thanks to the talented and generous Joe Cipriano for posting this clip from what might have been the late 70’s early 80’s LA show “2 on the Town” featuring some of that era’s best voice over talent, including the man who’s voice lured me into this business, Ernie Anderson.

I hope you enjoy this as much as I did.


CBS2 L.A.’s 2 on the Town: Voice-over artists @ Yahoo! Video

MEDIA RELEASE – Catholic Education Radio Campaign Enrolls O’Connell

audio'connell Media Release

BUFFALO, New York, September 26, 2009 – – While not quite a choir of voices, the latest radio campaign for the Diocese of Buffalo’s Department of Catholic Education brought together a team of well respected Western New York voice actors for their spots, including Peter K. O’Connell.

The actors portrayed parents who shared their myriad of reasons for sending their children to Catholic Schools in the Diocese of Buffalo.

The Department of Catholic Education fulfills the teaching mission of the Church by providing the following services to 60 elementary schools and 15 high schools which serve approximately 21,000 students across the 8 counties of the Diocese of Buffalo, NY.

A professional voice talent since 1982, some of Peter K. O’Connell’s professional voiceover credits include productions for Shell Oil, Starz Cable Channel, New Jersey Alliance and New Jersey Tourism, J. Walter Thompson Advertising (JWT), 2K Games, Cleveland Browns, Tops Friendly Markets, Island Press Publishers, Harlequin Enterprises, First Choice Power, Bank of Tuscaloosa, Crosby Stills & Nash, Fashion Outlet Mall, Junior Chamber International, Peek N’ Peak Resort and Spa, Devaweb and The Advertising Club of Buffalo.

Peter is President of audio’connell Voice-Over Talent which provides English-speaking professional male and female voiceover services for national and international clients. The voice over needs of foreign language clients are served through another O’Connell-owned company, International Voice Talents. Mr. O’Connell also owns Voice Over Workshop, which provides professional voice over training to novice and experienced voice talent world-wide.

audio’connell Voice-Over Talent, International Voice Talents and Voice Over Workshop are all a part of O’Connell Communications, LLC.
-30-

NOTES TO EDITORS

Company Media Releases ON LINE:
http://www.audioconnell.com/media

Company Name Pronunciation:
au·dio·o’·con·nell (awe-de-oh-oh-kah-nel) or au·di-o’·con·nell (awe-de-oh-kah-nel)

Company Name Spelling:
Use lower case letters- audio’connell or audio’connell Voice Over Talent

Company Web:
http://www.audioconnell.com

Company Blog:
http://www.voxmarketising.com

O’Connell Voice-Over Resume:
See resume here

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a little trade show marketing

<em>audio'connell at the 2008 freelancer's expo in rochester, ny</em>

audio'connell at the 2008 freelancer's expo in rochester, ny

I don’t do many trade shows because the focus of many of them really can’t help build my business. That said, I do enjoy doing them when I do do them because I get to meet and talk with people (in a booth or office all day, you sometimes start to talk to yourself…when the mic’s NOT on and there’s no script in your hand.)

Especially in my hometown, when I do these shows, I am amazed at the number of times people come up to me and say “I didn’t know you did this?!” I smile and respond something along the lines of – “that’s why I’m here.”

So Monday night my company is one of the sponsors the Buffalo Niagara Sales and Marketing Executives’ kick off dinner, the CEO Roundtable. I always enjoy this event for many reasons.

I think it was back in 1991 or 1992 that I was on the BNSME board as VP of Programming and I wanted to come up with a new event idea for the organization the would meld the excitement of celebrity with the timeliness of breaking business news.

I remember being in my living room, with my dear departed dog, thinking BNSME should bring in some CEO’s from big area and regional companies that most of the members rarely get to hear from (let alone personally meet with) and have a discussion on business issues of the day. Hence, the CEO Roundtable now in its eighteenth (18th!) consecutive year will happen again Monday. Love it when a plan comes together.

The event is always the first event for the association so that, in addition to its content, always attracts a big audience. Hence (ooo that’s two “hence” in one blog post, I believe that’s my blogger’s quota for the month) my desire to be an event sponsor.

Then finally, because I do appear at a couple of these trade shows a year, I finally bit the bullet and invested in a banner stand as a display tool. I’ll be picking it up today.

With that, my laptop showing some logos on a big flat panel screen and playing an audio montage on some quality computer speakers (because bigger speakers at an event like this would be obnoxious) some handouts and my banner stand, I should have a pretty strong brand presence.

Look at that list again. Aside from a banner stand, couldn’t you host a booth for your voice over business too without breaking the bank? Have you? Or why haven’t you?