Be Ready to Promote Your National Business To Local Businesses Too

Sound Better, American Male Voiceover Talent Peter K. O'ConnellOne of the nice things about my voiceover and audio production business is that, because it is a web-based business, I can work nationally and internationally.

I am very fortunate that media production companies from all parts of the English-speaking world come to audioconnell.com.

But as I have pointed out before, I often and gladly work with local and regional businesses as clients too.

There are many different ways to gain the attention of these regional prospects.

Lately on Facebook, I have been enjoying promoting on some of the town and city groups in North Carolina that I joined during their specific small business day.

Some Facebook groups dedicate specific days of the week to promoting local businesses. This allows businesses to advertise their services or products on a dedicated day without overwhelming the group with promotional content every day. This approach helps maintain the overall quality and purpose of the group while still providing a valuable platform for local businesses to reach their target audience.

Some groups implement a “Small Business Wednesday” where local businesses can promote their services or products.
Others have a “Saturday Business Spotlight” post, where businesses are encouraged to comment with their promotions, rather than creating separate posts.

As you would expect, I only promote on the authorized days – not only because I would risk getting tossed out of the group for violating their terms of service but also because I don’t want to come across as obnoxious.

The graphic featured on this post is a new version of something I have used in the past…no doubt I will tweak the creative going forward so as not to be boring but also….fun!

Let me know if you have had any success getting new business in these groups.

2 Responses to “Be Ready to Promote Your National Business To Local Businesses Too”

  1. I’d only noticed this being done recently on a few voiceover related sites, but not general business.

    How does one look for general business sites to see if they have a showcase spot for us small-fry?

  2. Hi Rowell,

    Thanks for reading.

    That’s the whole point…they are business sites. They have varying titles but one example is “Downtown Cary” where the admin posts “talk about your business on Saturdays sometimes.

    Check the towns and villages around us…maybe not all will do it but some will.

    Best always,
    -Peter