(Read the FULL PRESS RELEASE here)

Oh, I know it’s the 21^st century but my blogging knowledge has really always been more about the “words” and less about the technology. But I came to understand that blogging without technology is like painting a white canvas with white paint…what’s the point? So I decided to finally embrace blogging technology a bit more.

The target date for all this was November 1, 2006 when I unveiled the redesigned the audio’connell Voice Over Talent. My web hosting company was led to believe by their software provider that the blog module the software company provided would offer me everything I needed to be a technically proficient blogger. Everything else the software provider had “provided” in the past had worked smashingly, so I hade no reason for concern…I thought.

There was very little “technology” in the blogging software I had until this weekend and this new blog version. Aside from looking nice, not much else of that old software resembled a blog. It was a web page with text and headlines. Crap.

The software provider, who evidently didn’t get much call for blogging from previous customers, wouldn’t be able to “upgrade” the blogging software until sometime this summer…maybe. Double crap!

The only sure solution, I determined, would be to use a 3^rd party provider and try and develop a style sheet that had the look of the web site with usable blogging technology. That would be a lot of work, triple crap!

Well, much like an all night birth, the morning finally came and all that pushing (by me…I can be sorta pushy) has given birth (through the efforts of Rare Earth Interactive Design…many thanks) to a bouncing baby blog that, while it will constantly evolve and develop, really meets all my needs.

I hope you enjoy the words and the technology.

Tags: commentary, internet, marketing, media, technology // 2 Comments »