To be clear, I am not the first person to create a YouTube video for my voice over demo.

In fact, as usual, many have gone before me and probably done it better.

But while I am not first to the party (you know, where there’s that kinda awkward standing around trying to create small talk waiting for somebody…anybody else to arrive next) I certainly will not be last to the party.

So I hope you enjoy my stab at voiceover marketing sprinkled with a dash of humor.

Tags: announcers, branding, commentary, marketing, video, voice actors, voice talent, voiceover, youtube by peter k. o'connell, your friendly, neighborhood voice-over talent
2 Comments »

As God as my witness, I thought turkeys could fly!

No…wait.

As God as my witness, I had no idea that starting a blog all those years ago would result in 700 posts.

I like to write but that’s not the challenge; the challenge is if people will like to read.

Many of you do, catching this blog via subscribing to Voxmarketising through RSS or reading links on Facebook, Twitter or LinkedIn. The comments, retweets and repostings really make me happy. Not egotistically happy but really because someone took the time to read about my thoughts on voice over, marketing or advertising and thought they were worthwhile enough to share with others.

That kind of endorsement and support cannot be quantified.

So whether you like the logo posts, or the Fauxditions, or the videos or the Faffcon stuff or more recently the National Voice Over Month stuff, I keep writing about those type of things and more going forward. None of that stuff existed when I started.

God only knows what lies ahead for this blog in the future. Boy, I hope its all good stuff!

Thank you.

Tags: advertising, blogs, branding, commentary, faffcon, fauxdition, logo design, marketing, National Voice Over Month, social media, voice actors, voice talent, voiceover, voiceover advice, voiceover blog by peter k. o'connell, your friendly, neighborhood voice-over talent
6 Comments »

VoiceOverXtra! and Gabby Nistico are presenting a Radio Imaging Seminar on September 8, 2010

Many folks are interested in getting into the voice over fields of Radio Imaging and Station Branding. No wonder, it’s a lot of fun!

So John Florian over at VoiceOverXtra! has teamed up with Gabby Nistico for a webinar on Wednesday, September 8, 2010 (yes, that’s tomorrow night) which will show you “the skills and business savvy needed to succeed in this lucrative niche. Live. Ask her questions. Receive a free recording of the entire webinar.”

For the details on this event, click here.

Tags: announcers, branding, commentary, radio, voice actors, voice talent, voiceover by peter k. o'connell, your friendly, neighborhood voice-over talent
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Can I write a snappy blog headline or what?!

Sorry this won’t be a salacious as you may have been expecting but it’s still pretty cool because another airline has redone its logo (including repainting their planes). And what Virgin Atlantic created really looks a thousand times better, I think. Thanks to Brand New for the tip.

What do you think?

By the way, ever see a plane get painted? It’s kinda cool.

Virgin Atlantic plane livery time-lapse movie from johnson banks on Vimeo.

Tags: advertising, branding, logo design, marketing, video by peter k. o'connell, your friendly, neighborhood voice-over talent
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David Airey over at the Logo Design Love blog has a really cool post about all the World Cup logos going back to 1950 whilst announcing the new logo for Brazil, the country hosting the World Cup in 2014.

I crafted a little logo chart below and wanted to ask you the musical question (it’s not really musical by the way): of all the logos, which are your top 3? If you want to talk about why, you certainly can.

Leave your answers in the comment box.

Tags: advertising, blogs, branding, commentary, logo design, marketing by peter k. o'connell, your friendly, neighborhood voice-over talent
4 Comments »

Male Voice Talent Michael Minetree

As a world, we seem to be mostly a proud bunch.

But too much pride can be a bad thing. I know because I am better than you – smarter, better looking, more successful – so I know pride can be a bad thing and conceit is even worse.

Wait a minute…

Anyway, I mention this because I got an email blast from Michael Minetree of MineWurx Studio. In addition to voice work, he’s overseeing a myriad of other projects including voice over directories, isdn directories, voice coaching and web hosting.

It was the web hosting part that he was emailing about. I’ll let you read the whole thing because I think it’s a really great example of how to adapt and change in a transparent way that builds credibility.

We all have to change and we all make missteps. How we make ourselves accountable can determine success or failure. I think the way Michael did this was a major success. Really well done.

In this newsletter:

1) A total slash on pricing – things have gotten El Cheapo – like Unlimited Web Hosting for $4.95 a month…

2) A total shift in policy – now we don’t have one.

3) A complete change in our course of business.

4) A total redesign of the site.

Our hosting site, www.artistwebhosting.com, has been made anew.

1) A shift in Pricing: We have completely removed all limitations on the hosting accounts – now everyone can have unlimited disk space and bandwidth for as little as 4.95 a month. On top of that – unlimited emails, databases and FTP accounts. Now – we are just like the big boys – and even better in some instances. Your web hosting has never been any cheaper. Add free setup and free site transfer to that and you’re looking at a winner.

2) A massive shift in Policy: Gone are the setup fees, gone are the account limitations, gone are the confusing “Tiered Hosting” accounts. All of it – GONE. Now – there are just unlimited accounts – with all the backend server features activated for all of them. No more junk. No more clutter. Wide open accounts. Period.

3) A complete change in course: We’re always ready to admit we made a mistake and change things. The first approach was old and out-dated. We goofed on the concept and figured people would have the time to figure it all out. We were wrong. So we changed it. There’s always room for improvement – so we hope that our new course for the future is the right one. We’re certainly convinced that it’s a whole lot better now.

4) A complete redesign of the site: Last week we sat and looked at the site and realized that the original test design was a bust. Too much data, too many choices and much like most of our newsletters – too much information. The whole damn thing was wrong – from top to bottom. So we scrapped it and went to work on making it better. Because we sit and look at data all the time we kind of lose sight of the fact that not everyone else wants to. This led me to make the site WAY too detailed and forced a lot of the important information off to the side. Not any more. All of the important stuff should be there. Right up front.

We encourage you to go by and take the new site for a test drive. Any of your comments and input will be greatly valued, so valued in fact that we’re offering an additional $3.00 per month off any monthly account to any one of our newsletter subscribers who sends us a little note with their feedback about the new site. $3.00 may not seem like much – but in the world of web hosting – it’s absolutely huge.

We look forward to hearing from you. And look forward to your comments about our new course of direction.

Michael Minetree

MineWurx Studio

www.minewurx.com

(blower) 703-293-8906

ISDN 703-766-1048/1049

Find Great Voices at:

www.minewurx.com/voiceovertalent

Find ISDN Voice Talent at:

www.voiceswithisdn.com

Find Great Web Hosting at:

www.artistwebhosting.com

Find Voice Over Coaching at:

www.thevoiceovercoach.com

Tags: branding, commentary, community, marketing, public relations, voice actors, voice casting, voice over training, voice talent, voiceover, voiceover advice by peter k. o'connell, your friendly, neighborhood voice-over talent
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