taste the difference?

audio’connell under construction

Well, it’s a blog and a podcast so you can’t really taste it but to say “see the difference” seem so ordinary and that’s nothing like what I want this blog and podcast to be about.

So, we look different.

The reasons for the design change were many:
• Finally inaugurating a podcast, I thought such a big shift in communication deserved a new look. Hey if CBS did it for Katie Couric and NBC did it for Meredith Viera, well I certainly play in those leagues! 😉

• The other look began to strike me as a bit cluttered and that was certainly my fault. I was adding widgets and elements that individually looked attractive, but when I stepped back seemed visually confusing

• Some of the newer blog templates had features the old one didn’t

So what should you notice about the changes here?
• A big change is the name. What was once called voiceover blog on! is now called voxmarketising. That name was conceived for the podcast because congeals my favorite subjects: voice over, marketing and advertising. Then I quickly realized:

a. Those are the same things I blog about
b. Why confuse readers and listeners with two different brands and if you add the audio’connell Voice Over Talent web site, three brands.

So it seemed to me branding them voxmarketising – the audio’connell blog and voxmarketising – the audio’connell podcast will be easier. Plus people will just call it voxmarketising after a while and know it’s a blog and a podcast. Aren’t you sorry you asked?

• Less graphic stuff but easier navigation (and more to come). This stuff is still being worked on but you’ll notice for example you can connect to me easier on all my social networks under the heading “social networks and links”. So if you haven’t connected with me, please do. Recent posts can viewed more quickly

• Better marketing for the podcast. By clicking on the ever present album art, people can immediately go to the voxmarketising podcast page

• Easier to subscribe. This is oh so important, especially as I build the podcast, and it will continue to get better, but be on the lookout for improved subscription tools

• Updated blog links. Boy had I fallen behind on this. Some links were old or dead (people just stopped writing for like six months so I dropped their blogs) and some new bloggers hadn’t been added. If you’re one of the new ones, return the love

So, it’s a fresh face with some new tools and some old favorites (me, I hope) still around. Let me know what you think. Thanks.

One Response to “taste the difference?”

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